Connect with us

News

Lacrosse – the nation’s fastest growing sport – added to 15th annual Let’s Play Hockey International Expo in Las Vegas

MINNEAPOLIS, June 22, 2012 /PRNewswire via COMTEX/ — Lacrosse, which has been the nation’s fastest growing sport for years, will be added to the product mix at the 15th annual Let’s Play Hockey International Expo in Las Vegas, October 16-17, 2012. According to the National Sporting Goods Association, lacrosse participation in 2011 was at 2.7 million players nationally. Currently, US Lacrosse, the national governing body for the sport, has over 420,000 registered members, an increase of over 10 percent from the previous year. Read More…

MINNEAPOLIS, June 22, 2012 /PRNewswire via COMTEX/ — Lacrosse, which has been the nation’s fastest growing sport for years, will be added to the product mix at the 15th annual Let’s Play Hockey International Expo in Las Vegas, October 16-17, 2012. According to the National Sporting Goods Association, lacrosse participation in 2011 was at 2.7 million players nationally.

Currently, US Lacrosse, the national governing body for the sport, has over 420,000 registered members, an increase of over 10 percent from the previous year. Numbers continue to grow at the youth, high school, college and post-college ages. The sport also continues to migrate to new markets, especially the western parts of the United States.

Over $75 million (wholesale) was spent on lacrosse equipment in 2011 in the United States, an amount that has increased in each of the last five years. From a buying cycle and product mix, this is a natural addition to the current format of the Let’s Play Hockey International Expo which includes ice and inline hockey, figure skating and broomball.

“The synergy between lacrosse and the current makeup of exhibitors and buyers is perfect,” said Doug Johnson, President of the Let’s Play Hockey International Expo. “The buying cycles and demographics are a great fit for the Expo. With the recent purchase of Cascade Sports by Bauer Hockey, along with Easton, Warrior and Reebok who are already in the lacrosse market, the hockey industry is very much connected to lacrosse. Plus, a large percentage of hockey players play lacrosse.

“Many current hockey dealers carry lacrosse and vice versa. Dealers are always looking for additional revenue streams and with lacrosse growing substantially each and every year, it is a perfect addition to the Expo.”

The hundreds of lacrosse dealers across the United States and Canada will be invited to Las Vegas at no admission charge. In addition, lacrosse manufacturers will be invited to exhibit, and a demo event and tournament is being planned.

With the addition of lacrosse, the new show name will be the Let’s Play Hockey and Lacrosse International Expo. The 2012 Expo will take place October 16-17 at the Las Vegas Hotel & Casino. For additional Expo details, please contact Doug Johnson at [email protected] or www.letsplayhockey.com.

In 2009, Adam O’Neill, Harry Alford and Thomas Alford launched Lacrosse Playground as the preeminent site for lacrosse gearheads. For years Lacrosse Playground provided lacrosse fans with tutorials and tips on how to string a lacrosse head, up-close looks at the gear the top players used and sneak peeks at equipment and uniforms before they were released. More than 10 years and millions of visits later, Lacrosse Playground has relaunched with a focus on storytelling. Our mission is to provide comprehensive coverage of the latest lacrosse news, share insights into the sports betting and fantasy lacrosse world and showcase the lifestyles and personalities of the sport of lacrosse through articles, videos and podcasts.

Click to comment
0 0 vote
Article Rating
Subscribe
Notify of
0 Comments
Inline Feedbacks
View all comments

More in News

0
Would love your thoughts, please comment.x
()
x