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Major Industry Executives, Young Entrepreneurs including Paul Rabil Talk “Bro-to-Bro” At Unique New York City Forum

(New York, NY) On Saturday, September 25th, scores of entrepreneurs will head to the historic New York Athletic Club to hear high-level professionals from a variety of industries, including media, fashion, sports and music, share the secrets of their success and provide advice on how to reach the niche “guy” market of 18-to-34-year-old men via branding, multi-platform marketing, and innovative ideas. Keep Reading…

(New York, NY) On Saturday, September 25th, scores of entrepreneurs will head to the historic New York Athletic Club to hear high-level professionals from a variety of industries, including media, fashion, sports and music, share the secrets of their success and provide advice on how to reach the niche “guy” market of 18-to-34-year-old men via branding, multi-platform marketing, and innovative ideas.

Following an extremely successful inaugural conference last year, BroCon 2010 (www.brocon.org) provides an opportunity for budding entrepreneurs to learn about best practices and proven strategies used to launch new products and companies, maximize brand loyalty, and engage consumers within the niche “guy” market. This unique networking event aims to stimulate idea-sharing, foster organic relationships and establish high-impact collaborations in an industry-spanning environment.

Confirmed speakers include Mike Dawson, Associate Editor of Maxim Magazine, top-ranked professional lacrosse player, Paul Rabil, and CEO/founder of Media Haus Agency & TheFreeStyleLife.com, Tommy Swanhouse, whose work includes creating Playboy’s popular reality series “Interns.” The full list of speakers can be found at www.brocon.org/home/speakers.

Beyond direct access to over a dozen expert speakers, attendees will receive a limited-edition swag bag filled with exclusive gifts, samples and offers from event sponsors including the NBA, Dave and Buster’s, and NBC Television Network. Included in the price of admission is a complimentary brunch at the world-famous Carnegie Deli and a top-shelf open bar at the New York Athletic Club.

A very limited selection of seats is still available for BroCon 2010. To request an invitation, visit www.brocon.org/home/invitation or send an email to [email protected] Group and student discounts are available.

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BroCon was founded by Doug Schulkin, who is also the founder of Status Flow, a lacrosse-lifestyle clothing company based in Baltimore, MD. Brian Bauer is the Chief Operations Officer at BroCon. He also heads the Online Marketing Division at Bauer & Associates, Inc., a consulting firm based in Manhattan and Chicago. As an expert at guiding companies through the emerging media landscape, Brian discussed social media’s impact on the “Bro-mmunity” at BroCon 2009. Doug and Brian met while playing club lacrosse at the University of Maryland.

In 2009, Adam O’Neill, Harry Alford and Thomas Alford launched Lacrosse Playground as the preeminent site for lacrosse gearheads. For years Lacrosse Playground provided lacrosse fans with tutorials and tips on how to string a lacrosse head, up-close looks at the gear the top players used and sneak peeks at equipment and uniforms before they were released. More than 10 years and millions of visits later, Lacrosse Playground has relaunched with a focus on storytelling. Our mission is to provide comprehensive coverage of the latest lacrosse news, share insights into the sports betting and fantasy lacrosse world and showcase the lifestyles and personalities of the sport of lacrosse through articles, videos and podcasts.

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