Nike Hyperfuse Blender

The Nike Zoom Hyperfuse 2011 has been in the making for years. Influenced by basketball on the hard-tops outside in China Nike footwear designers wanted to fuse (hence Hyperfuse) mesh and ventilation with the traditional material used on footwear for the indoor game. This short video is the latest released in what will be an international campaign. Blend. Fuse. Be quick.

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Lacrosse Playground

In 2009, Adam O’Neill, Harry Alford and Thomas Alford launched Lacrosse Playground as the preeminent site for lacrosse gearheads. For years Lacrosse Playground provided lacrosse fans with tutorials and tips on how to string a lacrosse head, up-close looks at the gear the top players used and sneak peeks at equipment and uniforms before they were released. More than 10 years and millions of visits later, Lacrosse Playground has relaunched with a focus on storytelling. Our mission is to provide comprehensive coverage of the latest lacrosse news, share insights into the sports betting and fantasy lacrosse world and showcase the lifestyles and personalities of the sport of lacrosse through articles, videos and podcasts.


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