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NLL announces new content offerings to engage fans during COVID-19 pandemic

The National Lacrosse League announced the launch of two new online content offerings designed to engage NLL fans during the current interruption of play due to the COVID-19 pandemic. NLL True Classics will launch Tuesday, March 24 at 12pm ET on NLL’s YouTube Channel and will replay complete games from the 2016-17 and 2017-18 seasons, as well as a growing list of games from previous seasons.

“In Transition: Live,” a new interview series hosted by Devan Kaney, will be an unscripted, insightful, and a unique opportunity for our fans to join the conversation in real time with a rotating cast of guests.

“Sometimes out of challenge comes opportunity, and our staff realized that by listening to the fans and our partners we had a chance to provide both live and archived content that we had not done before,” said NLL Commissioner Nick Sakiewicz. “’NLLTrue Classics’ will be a resource for all our fans where they can watch classic games from past seasons, and ‘In Transition: Live’ will give our fans and the lacrosse community the ability to talk directly to our players, coaches and talent and learn more about each other. We think both will become staples of our fan engagement platform even after we return to play.”

NLLTrue Classics will launch with 149 total games, approximately 370 hours of game play on YouTube and expand over time as more game archives are mined from the league’s library. “In Transition: Live” will be hosted by Devan Kaney on the league social channels (@nll) and will be an expansion of the popular recorded segments the league has already rolled out with with player and staff.

Hutton Jackson is a professional video editor, co-founder/host of Pro Lacrosse Talk and editor-in-chief of Lacrosse Playground. He is also an Emmy-winning associate producer with two major sports networks and oversees Lacrosse Playground's video content as the head coordinating producer. Hutton played four years of college lacrosse at DeSales University where his highest lacrosse accolade was being named to Inside Lacrosse's 2014 All-Name Team with current pros Challen Rogers, Deemer Class and Larken Kemp, an honor that didn't require stepping on the field. When he's not writing on lacrosse, he can usually be found diving around the crease in your local men's league and ranting about Baltimore and D.C. professional sports.

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