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Take a Shot!: A Remarkable Story of Perseverance, Friendship, and a Really Crazy Adventure

Take a Shot! is the incredible true story of how three unlikely partners—world-famous fitness icon Jake Steinfeld, former Princeton University lacrosse star Dave Morrow, and son of a TV preacher Tim Robertson—broke all the rules and beat all the odds to create Major League Lacrosse. But this book is also about friendship under fire. Read More…


Take a Shot! is the incredible true story of how three unlikely partners—world-famous fitness icon Jake Steinfeld, former Princeton University lacrosse star Dave Morrow, and son of a TV preacher Tim Robertson—broke all the rules and beat all the odds to create Major League Lacrosse. This book will take you on a roller-coaster ride through the ups and downs of starting a business—and not just any business, but a professional sports league built around America’s oldest and most tradition-bound game. Today, Major League Lacrosse is entering its 12th season, and the sport has exploded into the fastest-growing game in the U.S. But it wasn’t always that way . . . not even close. For four crazy, chaotic years, from 1998 to 2001, Jake, Dave, and Tim faced enormous obstacles and endless challenges in their lonely battle to make their lacrosse dream come true.

From the earliest inspiration—Jake’s chance reading of a magazine article that got the ball rolling—to the wild search for investors and owners, to the insane setbacks that nearly derailed the league time and time again, to the emotional and triumphant debut of Major League Lacrosse, Take a Shot! is an action-packed, thrill-a-minute adventure story.

But this book is also about friendship under fire. It tells the tale of three men from vastly different worlds—Jake, the brash Hollywood icon and driving force behind Major League Lacrosse; Dave, a shy Ivy Leaguer from blue-collar Detroit and the ultimate fish out of water; and Tim, the son of TV evangelist Pat Robertson and a multimedia mogul—who teamed up to try the impossible: start a professional sports league from scratch at a time when other leagues were crashing and burning around them.

When Jake recruited Dave to be his partner, neither had any idea what was in store for them, nor what it took to start something like this (after all, who does?). But they had something more important: a gut instinct that, from day one, they could always trust each other. And so, with only a handshake, they ignored all the naysayers who warned them that they were doomed to fail and together built Major League Lacrosse, weathering every crisis and shrugging off each disaster along the way. And in the process, their partnership evolved into an enduring friendship, as Jake helped Dave blossom into a big-time entrepreneur, and Dave—at a crucial moment with everything on the line—came out of his shell and justified Jake’s relentless faith in him.

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In 2009, Adam O’Neill, Harry Alford and Thomas Alford launched Lacrosse Playground as the preeminent site for lacrosse gearheads. For years Lacrosse Playground provided lacrosse fans with tutorials and tips on how to string a lacrosse head, up-close looks at the gear the top players used and sneak peeks at equipment and uniforms before they were released. More than 10 years and millions of visits later, Lacrosse Playground has relaunched with a focus on storytelling. Our mission is to provide comprehensive coverage of the latest lacrosse news, share insights into the sports betting and fantasy lacrosse world and showcase the lifestyles and personalities of the sport of lacrosse through articles, videos and podcasts.

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[…] Take a Shot! The Remarkable Story of Perseverance, Friendship and A Really Crazy Adventure. The book was written by Warrior Sports founder Dave Morrow and Body by Jake founder Jake Steinfeld, who also […]

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