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Mission Viejo – April 18, 2012 – EFX Performance, Inc. is proud to announced that Billy “Benz” Bitter, three-time All-American and 2010 ACC Player of the Year at the University of North Carolina and an attackman with the Charlotte Hounds in Major League Lacrosse, is the newest addition to Team EFX. Read More...
In May, the MLL and EFX formally announced a partnership for custom team wristbands. Today, you can order all or one of your favorite teams just in time to sport the wristband for the MLL Championship this weekend. Read More...
Boston, Mass. (May 10, 2011) - Major League Lacrosse (MLL) announced today that it has added EFX Performance to its steadily growing stable of licensees. Beginning with the 2011 season, MLL players will be sporting their team's custom wristbands both on and off the field.
Lacrosse retailer Lacrosse Unlimited just unloaded Power Balance bands into its stores.
This past weekend LXM PRO hosted its East Coast Launch Party in Baltimore. One of the SWAG items getting passed around was an EFX bracelet.