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Golden Gate Bridge Photoshoot with Eric Martin

Earlier this spring I was contacted by US Lacrosse Magazine to shoot their first ever ‘West Coast’ cover featuring good friend and former teammate, Eric Martin. ‘EMart’ as we call him, was just named to Team USA (who just won gold a few weeks back) and was down for giving the magazine an ‘edgier’ shoot than maybe they were used to.

Earlier this spring I was contacted by US Lacrosse Magazine to shoot their first ever ‘West Coast’ cover featuring good friend and former teammate, Eric Martin. ‘EMart’ as we call him, was just named to Team USA (who just won gold a few weeks back) and was down for giving the magazine an ‘edgier’ shoot than maybe they were used to.

I feel that lacrosse is an aesthetically amazing looking sport. My goal was to show the lacrosse world that the sport could be captured and promoted in any ‘edgy’ way and not look corny or cheesy.

Up to the challenge, ‘Emart’, myself, and my assistant hit the San Francisco streets looking for a great backdrop to put our ‘highly animated’ subject in front of. The art director wanted something that was ‘undeniably’ San Fran…so of course, we hit the Golden Gate Bridge for what ended up being the cover shot.

Here’s some pics that made the mag along with some that hit the editing room floor.

In 2008 former professional lacrosse player, Zach Heffner formed his own photography company so he could pursue his own unique style and brand of image making. A few years later, Verdict Photography is now a premiere commercial photography studio located in California. Specializing in commercial portraiture, Zach’s work features many elite athletes and has appeared in magazine covers and in national print ads. Zach hopes to use his ‘edgy’ style of photography to help promote the sport of lacrosse within mainstream media. Titled ‘EXPOSURE’, these blog posts will showcase Zach’s recent work and how he is helping lacrosse to get more of what it needs…exposure.

In 2009, Adam O’Neill, Harry Alford and Thomas Alford launched Lacrosse Playground as the preeminent site for lacrosse gearheads. For years Lacrosse Playground provided lacrosse fans with tutorials and tips on how to string a lacrosse head, up-close looks at the gear the top players used and sneak peeks at equipment and uniforms before they were released. More than 10 years and millions of visits later, Lacrosse Playground has relaunched with a focus on storytelling. Our mission is to provide comprehensive coverage of the latest lacrosse news, share insights into the sports betting and fantasy lacrosse world and showcase the lifestyles and personalities of the sport of lacrosse through articles, videos and podcasts.

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David Takata
11 years ago

Zach, is the REAL deal. An outstanding tough baller and an even better pro photog. We used him in the last season in San Jose for the Stealth and he produced some amazing shots. Hope to be able to use him this year, but he’s getting to be pretty popular.

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